Tuesday, April 12, 2011

How to setup Content spot , e marketing spot

key words - content spot, e-marketing spot, bipinkumar@gmail.com

1. Create an content in Accelerator-Marketing -Contents.
while creating conent in text use value place holder eg : {name}.
Thios value will pass from the JSP at runtime
2. Create an EMarketing spot in Accelerator-Marketing -Contents.
3. Decide your webpage locattion to display the content
4. Open and check the ContentSpotDisplay.jsp
5. Copy paste below code to your jsp ..

< c:import url="../Snippets/Marketing/Content/ContentSpotDisplay.jsp">
< c: param name="spotName" value="mycontent1" />
< c:param name="substitutionValues" value="{spotname},${spotName}"/>
< c:param name="substitutionValues" value="{myname},${name}"/>
< c:param name="substitutionValues" value="{myid},${id}"/>
< c:param name="substitutionValues" value="{mycomment},${comment}"/>

< / c:import>

-You can repeat above steps for displaying multiple content spots
-Alignment issue can be resolved in ContentSpotDisplay.jsp

what is eSpots?: eSpots reserve space on your store pages in which content displays

2 types of eSpots-e-Marketing Spots(for marketing activity) & Content Spots(only for display- no marking )

what is the different between E-Marketing Spot ,Content Spot and Content ?
Here is the hirarchy
E-Marketing Spot contains -->Content
Content Spot contains ->Content

Content
-File
-text
-place holder{name} -- this will be pass from the jsp
-no start date and end date

Content Spot
-atleast one content is mandatory -
-can be scheduled with start/end date
-call the content spot name in jsp to display the attached content


E-Marketing Spot
Add emaiil activity ( send promotional mails for selected group in
specified time(capture all userinput from the mails )

Add web activity(start,end date,priority,status) - also add
-Campaign
-days to display
-activation types
-promotion
-product recommendation
-Category recommendation
-Advertisement(only contents - NO CONTENT SPOT here )
-upsell
-cross sell
-Target customers
-customer segments
-Target customer behaviors

-TABLE --
DMEMSPOTCMD FP
DMEMSPOTDEF FP
DMEMSPOTPAGE FP
INTVSCHED
SHDCACRM
schconfig
campaign
shdcacrm
esmapobj
esmaptyp

for calling e-marketing spot use below jsp
< c : import url="${jspStoreDir}include/eMarketingSpotDisplay.jsp">


< / c:import>